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Exchange Instagram followers advices? Authentic content was a major trend for 2019 — and it’s set to become even stronger in 2020! We’re seeing tons of brands and businesses getting on board and showing a more honest, real, and vulnerable side to their brand and business, and getting huge engagement returns from it! A high level of authenticity can go a long way in building a stronger connection to your audience. When you can showcase the good with the bad, the struggles along with the wins, your brand will be more relatable to your audience. By switching her thought process to “caption first, and image second,” it allowed Sarah Nicole to be more journalistic in her approach, while being able to share more vulnerable and authentic moments of her life with her followers.
All this optimized posting to your account is great but if you really want to make an impact, you need to take advantage of influencer marketing on Instagram, exposing your brand to a wider audience. So how do you do that? First, unlike the tactics above to grow your account this one usually isn’t free. However, if done correctly, it’s good value. To get started, you’ll need to make a list of large accounts in your niche. For example, if you sell beauty products, you’ll want to find large accounts from beauty bloggers. You may already be following these accounts, but if not you’ll need to find them. One of the best ways is to use Webstagram (mentioned earlier) and search for some of the closest hashtag keywords you uncovered in the beginning of this post. When you do a search for your keywords, not only will it show you the related keywords, but it also shows you the top Instagram accounts that feature those keywords.
With a long-term partnership, a brand can build stronger affinity with the influencer’s audience. With regular collaborations, the audience will soon start to build trust in your brand, just as they have with the influencer. So it’s important to not only find the right influencer to partner with, but to also build a collaboration project that resonates with their audience if you want to gain more followers from your influencer marketing efforts. Check out how fashion micro-influencer Danielle Ward of @littlefashbird regularly partners with clothing brand Warehouse. Her long-standing partnership with the brand means that her followers are more welcome to seeing and engaging with her partnership posts. Find even more info on Free Instagram Followers.
How do video views impact your social proof? When people hit up your profile and see that a vast majority of your videos have lots of views, likes, and even some comments going on – it’s a huge indicator of the fact that you’re probably someone that’s worth following because you create content others enjoy. Now, if your profile has dozens or even hundreds of videos, the easiest way to build up a high view-count and maintain it at a steady average is by getting your followers to keep coming back and interact with your content, time and time again. However, we all have to start somewhere. What if your profile has a tiny following? What if you’ve only got a handful of views at best? Likely there’s barely any chance of that sort of social re-interaction happening on its own.
So which hashtags should you use? Just like with Twitter and other social sites, users on Instagram use certain hashtags over others. If you use popular Instagram hashtags within your photos, you’re much more likely to reach new users and be discovered. If you looked at the list above and said, “But none of those apply to my products or brand”, you’re likely correct. Using hashtags is one thing, using the right tags is a completely different thing. Popular tags like the ones listed above will likely net you additional engagement and likes, however they will not lead to increased long-term engagement, new interested followers, and most importantly, sales.
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